CHARMING INSIGHTS

A blog from Charming dedicated to consumer preferences, retail, and technology

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4 min read

5 Ways RFID Benefits Your Brand and Your Buyers

By Rich Ringeisen on Jan 9, 2025 1:52:21 PM

As a manufacturer, you’re constantly looking for ways to improve your supply chain process. But before you can take advantage of the options available to you, you’ve got to make sure it helps your customers, too.

Radio Frequency Identification (RFID) is a powerful tool for optimizing your supply chain — and it comes with a load of benefits for both your brand and your buyers. Check out this list of some of the most powerful advantages of RFID technology: 

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Topics: RFID
3 min read

The RFID Journey: From the Factory Floor to the Consumer

By Rich Ringeisen on Jan 2, 2025 5:17:53 PM

From raw material to the shelves of your stores, every garment you sell goes on a unique journey. At each step of the way, team members keep track of the product’s arrival, departure, and transformation.

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Topics: RFID
3 min read

6 Ways RFID Can Improve Your Manufacturing Process

By Rich Ringeisen on Oct 21, 2024 10:09:10 AM

Is your manufacturing process slow, inefficient, and a bit of a budget drain? You’re in luck. Many manufacturers turn to RFID technology to solve those common challenges. 

Whether you are looking to simplify inventory management, improve material tracking, or fix production problems with ease, RFID can help. In this post, we break down 6 ways RFID can improve your manufacturing process so you can achieve your goals. 

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Topics: RFID
2 min read

The Billion Dollar Problem Not Enough Brands Are Addressing: Shoplifting

By CHARMING STAFF on Aug 3, 2021 12:17:00 PM

I’m going to cut to the chase: US retailers lose an estimated $121 billion per year from shoplifting. Between pilfering pre-teens and kleptomaniac employees, brands consistently lose out on significant sales due to theft.

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Topics: consumer insights RFID

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