CHARMING INSIGHTS

A blog from Charming dedicated to consumer preferences, retail, and technology

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Andy Van Duyse

Andy Van Duyse


Recent posts by Andy Van Duyse

4 min read

Elevating Care Instructions with a Digital Product Passport

By Andy Van Duyse on Nov 5, 2024 12:53:18 PM

You’ve taken the time to create high-quality, sustainable garments for your customers — but you’ve got to bring your market up to speed on how to take good care of them. A laundry disaster drives your customers away and undermines the intention you’ve put into your garments to create sustainable, lasting garments.

The average consumer does not know how to care for their garments properly. With a Digital Product Passport, you can provide clear care instructions that can help your consumers avoid those major laundry mishaps.

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Topics: DPP digital product passport (DPP) Charming.Digi
3 min read

“Navigating the Future of Fashion” Webinar Empowers Textile Leaders to Prepare for the DPP

By Andy Van Duyse on Oct 4, 2024 11:51:36 AM

On September 17, 2024, three industry experts came together to discuss the advent of the digital product passport (DPP). Bas van der Pol (Founder of Tappr), Jeanet van der Stoel (Sector Lead Textile & Apparel at GS1), and Neil Greenhalgh (Digital Solutions Director of Charming Trim) put their heads together to share about DPP regulations, predictions, and best practices.

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Topics: DPP
3 min read

How California’s EPR Law Could Affect Your Brand or Textile Company

By Andy Van Duyse on Sep 4, 2024 9:14:55 AM

Four decades ago, the European Union passed an Extended Producer Responsibility (EPR) regulation, requiring textile manufacturers to take accountability for the entire lifecycle of their products — not just the production and distribution.

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Topics: Charming.Digi Laws
4 min read

How the Digital Product Passport Transforms The Customer Experience

By Andy Van Duyse on Aug 20, 2024 3:10:38 PM

In the Age of Information, customers are growing more interested in understanding the full story behind their purchases than ever before. The Harvard Business Review discovered consumer concerns about sustainability are rising, and buyers are looking to make sure their purchases are ethical, practical, and authentic

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Topics: digital product passport (DPP) Charming.Digi

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